Immersive experiences
Superblue to bring its immersive art experiences to New York and London this autumn
Dutch duo DRIFT launches multi-sensory exhibition at The Shed, while Japanese-British collective Studio Swine’s presentation will go on show in Pace Gallery’s Burlington Gardens venue
Superblue unveils installations by James Turrell, Es Devlin and teamLab to inaugurate its Miami space
An outgrowth of PaceX, the experiential art centre is the first in a series of planned venues that focus on the intersection of technology and art
Superblue experiential art centre to launch in Miami this December
New commercial venture aims to capitalise on the rise of immersive artworks by selling tickets rather than objects
Snap and go: the pros and cons of the art experience economy
Immersive experiences define the most popular contemporary exhibitions, but where does this leave the commercial art world?